Woda w Szkle
Polish company Oryginalne Napoje developed a new range of mineral water, called Woda w Szkle (Water in Glass). They launched two types of water: sparkling and still. The packaging was redesigned with a clean identity referencing the old-school water bottled in glass. It brings to mind old Polish labels and makes the brand stand out from mainstream competitors.
Clear glass in two shapes with minimalistic yet strong design on the labels to showcase the style of the water. Vigorous colours are the main part - red for sparkling and blue for still water. What’s unique? Water is sold in two different shapes of the glass and label. Selling water in glass is a turn to ecology.
Art Director & Graphic Designer: Joanna Ziemowska
Photo: Kuba Szopka
Retouch: Katarzyna Jankowska-Kaczmarek
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